Top 3 Can’t Miss Promotional Products – Umbrellas, Tote Bags and Promotional Pens

Companies have limited marketing budgets. Especially during this economic crunch, you have to make the most of your advertising dollars. Promotional products offer a fantastic return on your investment, but you’ve got to choose the right ones. Of course, which promotional product is best depends on the type of promotion you’re running. However, there are a few products that are effective year round for any type of promotion.

No matter how or when you’re using promotional products, the same basic goals apply. For example, you want your promotional products to create brand loyalty and to expose numerous people to your company’s message. There are three promotional products that are absolutely can’t-miss when it comes to making the best use of your marketing budget. Those products are umbrellas, tote bags and promotional pens.

Why are these promotional products the best of the best? Here’s an overview of some of the reasons why umbrellas, tote bags and pens are the ultimate go-to promotional products:

Promotional umbrellas:

  • Umbrellas stand out from other promotional items because they’re less common in the world of giveaways.
  • Logos printed on umbrellas are quite large, which means your company’s name can be spotted from far away.
  • They’re practical and useful, so they’ll find their way into your customers’ everyday life. A product like the Budget Beater 48 Inch Arc Stick Umbrella, for example, conveniently closes down to only 33 inches. It will easily fit in a briefcase.
  • Umbrellas aren’t trendy items. They never go out of style, so you can order in bulk and always keep these great gifts on hand.
  • They have a high perceived value.

Promotional tote bags:

  • Promotional tote bags get carried around all over town. Countless people will see your company’s name and logo.
  • Tote bags are a classic tradeshow giveaway that absolutely everyone loves. Handing out promotional tote bags is a sure-fire way to have the convention goers lined up at your booth.
  • Use them to get in on the eco-friendly trend of “bring your own grocery bags.” To really show your company’s concern for the environment, choose a “green” promotional item such as the 100% Post Consumer Recycled Deluxe Tote Bag.
  • Tote bags will be used for years to come, which makes them a top return on your marketing dollar.
  • Promotional tote bags are a blank canvas for your logo, offering high visibility.
  • Like umbrellas, tote bags are useful, which is an important quality to look for in any promotional product.

Promotional pens:

  • Promotional pens are very affordable, so you can hand out them generously.
  • No one turns down a free pen because everyone needs them.
  • Pens have universal appeal. They’re not specific to a gender or age group.
  • They lend themselves to all sorts of creative uses, and they’ll fit in with any marketing campaign theme.
  • Including a promotional pen along with a gift is an easy way to go the extra mile. For example, they’re perfect for pairing with notepads, padfolios and desk sets.When including a promotional pen with a gift, upgrade to something a bit more special, such as the comfortable Cougar Rubber Grip pen.

Next time you’re gearing up for a new marketing campaign, make your job easier by going with one of these three can’t miss promotional products. Promotional umbrellas, tote bags and pens will always get the job done.

Promotional Products – More Than Just Freebies

Promotional items are articles of merchandise used all over the globe for different communication, marketing and selling purposes. The sole purpose of adding a company’s name or logo on any product is to increase its popularity by promotion of its sales through different marketing campaigns and trade fairs. The range of products that can be imprinted for promotional purposes seems infinite. At the low end are ballpoint pens, T-shirts, and calendars.

The high end typically includes such items as golf bags, cameras, and crystal bowls. Common items include t-shirts, caps, key chains, bumper stickers, mugs or mouse pads. Promotional items vary in their cost and size. Generally celebrities are given expensive promotional items at award functions and film festivals. Companies offering such expensive gifts to theses celebrities often ask these celebrities to allow a photo to be taken with that gifted item which they can use for their promotional purposes.

Companies nowadays are striving hard for the promotion of their products. Luxury gifts like handbags and scarves are also gifted by various companies to celebrity attendees in the hope that these attendees will wear these in public thus increasing the popularity of the company and garnering publicity for the company’s brand name. Not only the companies are using these promotional items for their brand promotion but these promotional items are also used in politics to promote candidates and causes. Non-commercial organizations, such as schools and charities are often used as a part of fund raising and awareness-raising campaigns. A prominent example was the live strong wristband, used to promote cancer awareness and raise funds to support cancer survivorship programs and research.

The first known promotional products in the US are commemorative buttons dating back to the election of George Washington in 1789. During the early 1800s there were some advertising calendars, rulers and wooden specialities, but there wasn’t an organized industry for the creation of promotional items until later in the 19th century. Promotional products include different products such as Esher conference bags, Pier Ft pens ,A4 conference folders, Cotton promotional bags, Printed post it notes ,printed umbrellas, optical mouse mats, Tall travel mugs, Silicon grip ball pens, Sparta mugs, spring bottled mugs with about 1500 different colour combinations. Other promotional products include ploy nuclear bottles, Expedition carabineer bottles, and Diaper bags. Started in 2003, Ink Head Promotional Products is the premiere distributor of personalized pens, promotions products and custom coffee mugs. Think of an item and someone can probably put your logo on it. They’re used as giveaways at trade shows and other events, on-pack and in-pack premiums, container premiums, mail-in premiums, door-openers, dealer-loaders, sales incentives, business gifts, contest prizes, direct-mail premiums, and awards. In conclusion, regardless of the size or purpose of your event, promotional products help your guests celebrate and remember it.

How To Select The Right Promotional Product

Every business wants to enjoy the high position in the business arena. They should have the highest number of sales, huge profit margin, the best resources, and the dependable employees. All these factors contribute to make your business a hit. Apart from these factors, there is one more factor which plays a crucial role and that is promotional product. Promotional products should be effectively used to build business strategies, consolidating business identity, reinforcing your corporate message, and boosting sales promotions. You can achieve all these activities easily by using promotional products. There are innumerable promotional products available in the market but you have to be careful while selecting the best one from the lot

Promotional products should be selected according to your business genre and needs. If you are into leather business, then gifting promotional umbrella won’t be a wise decision, instead gift promotional pen in a leather case. By this recipients will be able to relate that product with your business nature. Your chosen promotional products should easily solve your purpose of marketing and advertising. It is an open fact that, no marketing and advertising campaign is complete without promotional products, so make sure you buy the best and the most suitable one. Many companies think that to attract more people and eye balls, you should buy an expensive promotional gift. This is completely wrong, as your promotional product should be useful rather than being expensive.

Choose promotional products keeping recipients in mind too, as you can’t afford to give promotional pen to CEO of a company. For him you should buy products such mugs, USBs, and keychains. They might sound repetitive and clich├ęd gifts but they work better. This doesn’t mean promotional pens shouldn’t be gifted to anyone. You can gift them but to a certain section of audience. Majority businesses indulging in marketing and advertising campaigns try to use promotional products effectively for achieving short-term goals along with long-term goals. This is the beauty of promotional products; they can be used in varied occasions for various purposes. We at Click Promo Gifts duly understand that you business means a lot to you, so for that purpose we provide a wide range of promotional products.

Click Promo Gifts is the UK based supplier housing approximately every type of promotional products. There is not a single product which is not available with us. At our website you can find each and every type, design, style, and colour of promotional products. You can use our promotional products for boosting your business sales, increasing profits, and managing internal resources too. To know more about promotional products, promotional items, and promotional gifts visit

What Promotional Products Fit the Current Needs of Your Business?

With such a wide variety of promotional products available to business owners and managers, it can sometimes appear difficult to determine which products may best fit your business needs. Promotional products serve the same purpose as business cards, only they are designed to reach a wider range of potential customers than business cards generally do. There are many different factors to consider when trying to determine the best products to help promote business to make your decision easier, including:

the nature of the business to be promoted

the current season

the targeted clientele for the business to be promoted

The following paragraphs will discuss these factors and more.

The type of business you operate is very important in relation to what type of promotional products will best fit its needs. For example, if the business is associated with food preparation or service, promotional aprons may be successful. On the other hand, if your business is retail or customer service, promotional shirts may be a better choice. There are promotional products available to meet the needs of any business.

The current season is also a factor to consider when trying to decide on which promotional products best suit your business needs. During the colder seasons, many companies find printed jackets effective marketing tools. However, during the warmer months it is not common for people to wear jackets. Promotional t-shirts and active wear clothing are two popular promotional items during warm seasons.

In addition to the nature of your business and the current season, your targeting clientele should be taken into consideration when deciding which promotional products to use. It is important to choose promotional products that will attract the attention of potential customers. If your business is sports oriented, trendy active wear may be a good consideration. Your employees will likely feel encouraged to wear it to the gym or sporting events, thus, attracting more potential customers for you. The gender of your targeted clientele is also of importance. If your business is primarily aimed towards men, choose promotional products men will find attractive. One the other hand, if your business revolves around women, you should select products women will enjoy.

When trying to determine which products will best promote your business, there is something else you should take into consideration. In some instances, it can be most effective to select more than one type of promotional products to use. Promotional pens are fairly inexpensive, as well as popular. They are often used in conjunction with other promotional products to increase their effectiveness. Refrigerator magnets are another type of promotional product that is often used to back up another.

In order for promotional products to successfully promote your business, it is important to carefully consider which promotional products will work best for your particular business. The decision can seem like a difficult one to make, but it doesn’t have to be. By taking several factors into consideration, you can make your final decision much easier, and much more likely to succeed.